Business Toolkits · Digital download
Product Pricing Toolkit: Price for Profit
PDF guide + Excel calculator (.zip) · 152 KB
Work out what each product really costs you and set prices that pay you, step by step, in Ghana cedis.
Many good products lose money because the price leaves out packaging, overheads, payment fees or the maker's own time. This toolkit walks you through all of it with one worked example (a 250 g body butter), then gives you an Excel calculator that does the maths for every product you sell.
Made for small businesses in Ghana: beauty and skincare makers, food producers, crafts and fashion, and anyone selling a product they make or buy in.
What you get
- Price for Profit: a 13-page pricing guide (PDF) with one worked example from start to finish
- Excel pricing calculator with 6 tabs: Materials, Overheads, Product Cost, Set Your Price, Break-even & Discounts, Price List
- Find your TRUE cost per unit: materials, packaging, labour and overheads
- Retail, wholesale and distributor prices from the margins you choose, with payment fees built in
- Markup vs margin explained, with a quick conversion table
- Break-even calculator and a discount table showing how many extra sales a discount needs
- One-page pricing checklist to use every time your costs change
- Works in Excel, Google Sheets and free phone apps such as WPS Office
Pair it with an app
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